eeda character

We've been in your shoes.
Which is why we builteeda

Elly & Cat, eeda™ Founders

Our Story

We've been on both sides of the traditional survey struggle.

As employees

As people leaders

That's why we built eeda™

A lightweight, engaging way for employees to be heard and for Leaders to get live insights that drive impactful change.

Cat & Elly

We're Cat and Elly – big believers that understanding your people is the secret to creating real magic at work.

People are the most interesting part of any business, and if you truly listen to them, you impact culture, connection, and performance.

Cat and Elly, eeda founders

Cat McDermott

Co Founder

Obsessed with human behaviour and the science of relationships.

Elly Colvin

Co Founder

Driven by bold leadership and high-impact performance

Together with

eeda
Capital
Employment Hero
KA Leisure
Lloyd
Manchester University
Specac
TIC
Capital
Employment Hero
KA Leisure
Lloyd
Manchester University
Specac
TIC

Our Promise

We will always make sure it's:

Actionable

Daily micro-feedback makes engagement effortless question, instant.

Engaging

Something your team actually wants to do.

Simple

Effortless for everyone.

Trusted

Keeping responses confidential and secure.

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Through the
introduction of eeda™

our people can now share with us daily how they are feeling or share their ideas and thoughts through the always on feedback function. This has ensured we get regular and more accurate feedback

K. Jordan

Head of People, KA Leisure